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Communication Theory
The resource site for A First Look at Communication Theory.
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List of Theories
Advertising, Public relations, Marketing and Consumer Behavior Business Communication Communication / General Communication Barriers Communication in Practice Communication Models Cultural Communicati...
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Lasswell’s model
Harold Dwight Lasswell (February 13, 1902 — December 18, 1978) Harold Dwight Lasswell, the American political scientist states that a convenient way to describe an act of communication is to answer th...
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The Johari Window Model
History It is necessary to improve self-awareness and personal development among individuals when they are in a group. The ‘Johari’ window model is a convenient method used to achieve this task of und...
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Knapp’s Relationship Model
History Mark .l Knapp (born on July 12th, 1938) is a renowned teaching professor at the University of Texas and is greatly known for his works in nonverbal communication research and in evolving inter...
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MEDIUM THEORY
History Marshal McLuhan is considered to be the greatest philosophers in communication theories in the 20th century. His contribution to the field of communication is contemplated to be the milestone ...