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Popular pages
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Hello | Ed Everett
I’m a designer with product chops. I help organisations create and deliver wonderful products and services using good design and the best digital technologies. I live in leafy South London suburbia ...
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Musings on AI/LLM anthropomorphism for designers. | Ed Everett
Skip to the content Musings on AI/LLM anthropomorphism for designers. Anthropomorphism is hard to avoid. We’re basically programmed to do it; this makes it a powerful quality in a service. AI/LLM ser...
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How design creates value (and why it’s the only thing that does) – Part 1: Definitions | Ed Everett
Skip to the content How design creates value (and why it’s the only thing that does) – Part 1: Definitions This is the first part of a series exploring the relationship between design and value, and h...
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Usefully recognising the boundaries of design | Ed Everett
Note 1: Design Thinking is a loaded term. For now I’m using it to mean when designers help non-designers use design methodologies to solve strategic business challenges. If the term doesn’t work for ...
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Strategy | Ed Everett
Strategy | Ed Everett Skip to the content[1] (About me[2]) Following as a design strategy17 October, 2023 When design *doesn’t* add value31 Aug...
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Collecting the value of design | Ed Everett
Skip to the content Collecting the value of design I’m going to use this post to collect reports and studies on the business impact of good design. Design council 2007 The granddaddy of design value r...