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Podcast — Life Science Marketing Radio
Interviews with marketing leaders inside and outside the life sciences (and an occasional scientist) to share the best ideas for making your marketing more effective.
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About — Life Science Marketing Radio
Chris Conner helps brands and events engage customers, employees and thought leaders with valuable, audience-focused content from audio to text.
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Best of LSMR - Volume 2 - New Approaches for Marketing to Scientists — Life Science Marketing Radio
Highlights of past episodes featuring stories of how life science companies are marketing to scientists differently from storytelling to structured content.
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Hrissi Samartzidou: Accelerating the Evolution of Life Science Marketing — Life Science Marketing
Life science customers are changing their buying habits faster than marketers. How can we catch up? A VP of Marketing at Thermo Fisher offers her thoughts.
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Marketing to Life Scientists: When it's Different and When it's Not — Life Science Marketing Radio
Kelly Grover talks about when marketing to scientists is unique but reminds us that often it’s not.
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Personal Branding for Scientists — Life Science Marketing Radio
Jennifer Andrews explains the importance of personal branding for scientists and offers a strategy for developing your personal brand.